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中图分类法:
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J943 版次： |
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著者:
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London, Ian, |
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题名:
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Hollywood online : [ internet movie marketing before and after The Blair witch project /] / , |
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载体形态:
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xi, 278 pages ; 24 cm |
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内容提要:
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"Provides a historical account of motion picture websites from 1993 to 2008 and their marketing function as industrial advertisements for films and other media in the digital age"-- |
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主题词:
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Motion pictures Marketing. |
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主题词:
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Internet marketing. |
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主题词:
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Motion pictures History. United States |