中图分类法:
F713.50 版次:
著者:
Magnotta, Edoardo,
题名:
Digital disruption in marketing and communications : [ a strategic and organizational approach /] / ,
载体形态:
1 volume : illustrations ; 24 cm.
主题词:
Marketing Management.
主题词:
Marketing Technological innovations.
主题词:
Strategic planning.